Jul 3, 2009

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 Sydney    Nov 26-27, 08
( Registration deadline : Nov 10 )


 
The program is designed and co-delivered by 15 G-CEM International Partners from North America, Europe and Asia. Endorsed by 9 leading authorities from different continents, the program has proven success for its international track record, rich content and the complementary expertise offered by different trainers. Since 2006, the program has drawn hundreds of attendees from 37 countries across various B2B and B2C industries.
 
The essentials of successful customer experience management

To plan and implement effective customer experience management strategies and initiatives

To apply relevant tools and models in designing the best customer experience practice
for your business
Anyone who has management or functional responsibilities to deal with customers will benefit from the course. In particular, you will likely be:
Department Heads of Marketing, Services, CRM, Customer Experience or Sales
Director/ VP / GM of customer management related units
Management Executives who take charge of corporate strategy planning and customer management development
Business Owner who sees CEM a critical differentiator for their business
 
Sampson Lee
Ro King Shaun Smith Paul Ward Candice Chee John Chisholm
Brownell O'Connor
Sampson Lee Ro King Shaun Smith Paul Ward
Candice Chee
John Chisholm Brownell O'Connor
(GC) (US) (UK) (US) (Singapore) (US) (Ireland)
Donna Fluss Jennifer Kirkby
Jim Sterne
Simon Daisley
Marco De Veglia
Silvana Buljan
Paul Greenberg
Scott Macstravic
Donna Fluss Jennifer Kirkby Jim Sterne Simon Daisley Marco De Veglia Silvana Buljan Paul Greenberg Scott Macstravic
(US) (UK) (US) (UK) (Italy) (Spain) (US) (US)
  Certificate endorsed by:
The Certificate of CEM (Customer Experience Management) will be given to attendees who successfully completed and pass the 2-day training session with the corresponding in-class exercise of six modules and one final assignment.
  Over hundred companies from 37 countries have sent delegates to attend the programs in   three continents (Asia, Europe and the North America).
       
       
       
       
       
       
 
 




"A lot of bricks fell into place. I can clearly see how to start and run my CEM program!"

Sven-erik Gjertsen, Project Lead CRM, GE Money Bank (Norway)
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"It does (address my most critical needs). My immediate need is to sell the CEM project to executives - this course helps me to articulate the need"
Michael Gallant, Customer Requirement Manager, Trend Micro (United States)
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"I enjoyed Emotions and Loyalty (module). It shed new light on psychological effects on attitudes and behaviors. Touch-point management was also very helpful. Establishing a hierarchy helps when establishing our program to implement CEM."
Mick Martinez, The University of Texas at El Paso (United States)
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"The program discussed many high-level topics and considerations that will be beneficial in planning my CEM implementation"
Tom Brandon, Manager, Global Training & Certification, Trend Micro (United States)
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"Great thought-provoking experience! You take away a lot to start working on CEM."
Dirk Frans, Managing Partner, TOTE-M Business Architects (Belgium)
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"Emotion Curve is very practical and useful to apply!"
Brendan Finn, Marketing Manager, Vhi Healthcare (Ireland)
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"Thank you for giving me a foundation for my present / future journey towards effective CEM!"
Caroline Soegtrop, Customer Experience Manager, Air Transat (Canada)
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"It was terrific and invigorating to learn new concepts and become aware of skills and tools that are accessible."
Desirree Madison-Biggs, Director, Customer Experience, Symantec Corporation (U.S.)
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"Very valuable information and trainers were very willing to share their knowledge and expertise."
Kenia Johansen, Team Lead - Customer Experience Transformation, American Express (U.S.)
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"Picked up a lot of insights on initiatives that can be implemented in the area of CEM, very impressed to the program and the manner in which it was "managed" shows good practice of CEM by those who preached. "
Sandra De Zoysa, Group Senior Vice President, Service Delivery & Enterprise Contact Management, Dialog Telekom PLC (Sri Lanka)
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"I enjoyed Sampson¡¯s sessions the best - he had a good balance of theory & practice examples. The biggest ¡°aha!¡± was the emotional curve - pleasure/pain peaks - and that you don¡¯t need to ¡°fix¡± each & every touchpoint. I can see how it can be practiced by my clients. "
Angeli Lambsdorff, Managing Director, Dentsuindio Inc. (Philippines)
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"The wrap-up was professional, allowed me to annotate my notes, and clearly re-iterated key items at a comfortable pace. The best wrap-up I have ever experienced. "
Jonathan Ward, Region Service Quality Manager, MEAP, Baker Hughes INTEQ (UAE)
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"Very well experienced speaker, ideal balance of theoretical modules and practical use of cases. "
Ania-Virginia Kleinbichler, Director, Visitor Marketing, Messe Frankfurt Exhibition GmbH (Germany)
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"Intellectual approach with good real life examples, the trainers' passion and knowledge, and knowing that I will use what I've learned. "
Meg Hurley, Marketing Manager Australasia, Ansvar Insurance (Australia)
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"An outstanding performance and excellent course, absolutely professional. Great application of theory into practice, awesome, well done."
Martin Knollys, Provincial Service Manager, First National Bank (South Africa)
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"It is very good. It brings a new way of thoughts to the surface, makes a lot of things clearer for me."
Maria Varkevisser, Director, Retail Fusion (South Africa)
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"Very content rich, broad and thorough exploration of the subject."
Mark Grieves, Head of Customer Experience, OCBC Bank (Singapore)
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"Recommend to senior management who needs to appreciate the concept well and drive accordingly."
Lim Siew Ping, Senior Manager, Branded Customer Experience, StarHub (Singapore)
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"I have been in the call center industry for quite sometime and I thought there¡¦s nothing more to learn until now (taking this program). "
Marco Ogsimer, 800 TeleServices (China)
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"The 'aha' moment was the topic of Sampson's Peak (-end Rule), Emotion Curve and Pain. It totally made me feel better that our organization need not be perfect."
Jeanette Beltran, Global CRM Director, ABS-CBN Global (Philippines)
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  Alice Tse
  8621-6132-9932
  alice@g-cem.org
  
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